JK BASEER

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Thoughts on Growth, Digital Marketing, Marketing Technology and Data Automation

Top Recruitment Agencies which focus on Digital Marketing, Data Analytics and Technology Role

The purpose of sharing the contacts here in this is meant to help you but not use for spamming. so use it wisely. Name Linkedin Email Field focused on Company Comments Country Clovie https://www.linkedin.com/in/clovie-liu-73a669a6 Guess she moved to Thomson Reuters, Read more…

By JK Baseer, 1 year1 year ago

What is Ecosystem Marketing?

“You integrate your product/services into a existing ecosystem or create new ecosystem which helps organic growth and stickiness of the product. “ Is it that simple? It’s not. Why is it important? Multiple reasons but let me the brief things here Read more…

By JK Baseer, 2 years2 years ago

Building a Marketing Data Warehouse – Why, How, When and What?

Building a marketing data warehouse is not a simple project to do but if it’s done properly, there is a numerous business outcome.  We will go through 3 things. Why we need marketing data warehouse and what’s so important? How Read more…

By JK Baseer, 2 years7 months ago
Career in Growth Marketing and Digital Marketing

How to Start a Career in Growth Marketing?

This guide is one of the extensive piece I have wrote taking few weeks to help out mid career professionals and students. I started with clarification of Growth Marketing vs Digital Marketing vs Analytics vs Data Engineering vs Data Science. Read more…

By JK Baseer, 2 years2 years ago

How to Prioritize Strategies, Tasks, Projects in your Marketing team

How to Prioritize? This is a unclear question from many. Through the experience, I have clearly learned that the long list, detailed task planning at the start of the year(or month or day) doesn’t seem to be helping. I fall Read more…

By JK Baseer, 2 years2 years ago
#GROWTH HACK #LOSSLEADERSTRATEGY

On 1904, this strategy leads to acquiring 1,800,000 people

For the first time, I heard about the loss leader strategy in 2014. When I first heard when my colleagues were saying I thought it’s just as a fake attempt to manipulate the sales. But slowly after going through different Read more…

By JK Baseer, 2 years2 years ago

A simple targeting strategy that brought 58k leads at less than $5 – Facebook Ad Campaign

Last night, I stumbled upon our old Facebook ad account. I kept looking at for a while with a surprise that we seem to have done a better job of managing that client account.  It’s a property industry. If the Read more…

By JK Baseer, 2 years2 years ago

WHY and HOW you should hire/screen a digital marketing agency? – 2020

Looking for a digital Marketing Agencies or consultants to grow your business? If you are clear on what exactly you want from the agencies, it’s going to be straightforward. If not, I am sharing my checklist which I will include Read more…

By JK Baseer, 2 years1 year ago

20+ Cool ETL Tools and Data Automation for Marketers and Data Nerds

Life is awesome when there are ready made ETL/ELT, Data Automation tools 🙂 Whether it is bulk dumping data transfer, or scheme based fetch jobs or even task based automation like zapier. Everything saves significant time in our life hahaha. Read more…

By JK Baseer, 2 years1 year ago
How to Build Cohort Analysis in Excel and Google Sheet

10+ Examples on how to use cohort Analysis + template

There are so many guides out there explaining about cohort analytics in a very intuitive way. They clearly explained the concept of analysis and examples with generic stories. I owe some of my colleague explaining with the real story of Read more…

By JK Baseer, 2 years2 years ago

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A short about myself

I love challenges. Solving problems which creates biggest impact in the society and to the world.

One thing I never stopped is experimenting and so the result are my startups. If i don’t work, I travel or read books or keep thinking what to work. This is me, JK Baseer.

 

Marketing Stack Info
  • Building a Marketing Technology Stack 2020
  • ETL Tools and Data Automation for Marketers and Data Nerds
  • Advertising Tools for Digital Marketing/Marketers
  • Choosing a best marketing automation platform
  • Choosing a best conversion rate optimization tool
  • Business Intelligence – Why every organization needs a BI Tool and Team?
  • Choosing a Mobile App Market Research Platform
  • How to extract data from Facebook & Instagram (FB, IG) ads into Google Sheet and Excel
  • 6 tools to automate your Linkedin ads/leads/company pages data
Free Resources
  • Prioritisation Template
  • Cohort Analysis Template
  • Choosing an Digital Marketing Agency
  • The Status of Digital Marketing in Malaysia
  • Marketing Technology Stack Framework
  • Data Transfer Tools
  • Supermetrics

  • iStrata – Digital Ecosystem Lab
  • Tradly Platform – Marketplace Infrastructure
  • Tradly – A social marketplace app
  • Ideasforsocial.org
  • GrowthTech – A Growth Scanner
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