JK is a results driven individual that will never pass on an opportunity to test a new tactic or initiative. The moment that he has a goal in mind, he’ll draw up an experiment and work on the intricacies of how to carry out the test while tracking all critical data points. When a experiment pans out, he’ll immediately find ways to iterate and scale. It’s always exciting to work with JK as we always find new insights to leverage and new challenges to tackle.”