Tropicana Berhad

Tropicana Berhad

About: A big real estate brand which holds multiple property across Malaysia.

Challenge: Not scalable lead acquisition via offline strategy.

Approach: I have drawn out a facebook ads strategy by identifying different persona and competion based targeting, 100+ creative experiments to understand their user preference and done a facebook advertising campaign

Result: Generated 84,000+ leads acquisition in 2+ years.

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